Our team of seven project directors have extensive experience in a diverse range of industries, including utilities, financial services, health care, insurance, retail, restaurants and food service, non-profit organizations, education, transportation, and homebuilding.
Research designs range from innovative to traditional. Let our research and consulting services provide you with a new vision based on our tried-and-true methods to help define your objectives, determine the most appropriate methodology, and report the answers and implications. More than one data collection method may be suggested depending on the individual client topic at hand.
The earlier you allow WestGroup to be involved in your research process, the easier it will be for you to make those big decisions later.
Request a detailed quote on your next project, or call us at 602.707.0050
For the first time, we (Make-A-Wish America) were able to quantify the enduring impact of the wish experience on wish recipients in several areas, including emotional and social well-being, education and career choice, philanthropic involvement, relationships with family and friends, lifestyle choices, and overall outlook on life. We immediately incorporated insights from this research into our nationwide branding and awareness efforts. Full Case Study