Need Answers? Don’t go it alone.

 

We’ve all been there before, in an important meeting, trying to make the big decision…

That’s why, at WestGroup, we’re in the business of finding  you answers, providing quality data and clear insights.

Our team of seven project directors have extensive experience in a diverse range of industries, including utilities, financial services, health care, insurance, retail, restaurants and food service, non-profit organizations, education, transportation, and homebuilding.

New Vision. Classic Design.

Research designs range from innovative to traditional. Let our project directors provide you with a new vision based on our tried-and-true methods to help define your objectives, determine the most appropriate methodology, and report the answers and implications. More than one data collection method may be suggested depending on the individual client topic at hand.

 

  • Advanced designs include conjoint studies, internet surveys with graphics or videos, panels, and various custom designed projects.
  • Analysis derives the important findings and communicates results so they are understood and usable by decision makers.
  • Simple telephone studies make it easy for respondents to answer straightforward, unbiased questions.
  • Reports are written for non-research business people and include appropriate tables and graphs for a quick grasp of the material.
The earlier you allow WestGroup to be involved in your research process, the easier it will be for you to make those big decisions later.

 


Request a detailed quote on your next project, or call us at 602.707.0050

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For the first time, we (Make-A-Wish America) were able to quantify the enduring impact of the wish experience on wish recipients in several areas, including emotional and social well-being, education and career choice, philanthropic involvement, relationships with family and friends, lifestyle choices, and overall outlook on life. We immediately incorporated insights from this research into our nationwide branding and awareness efforts.  Full Case Study