Glenn Iwata

President, Chief Research Officer

Expert 

Respected for over 30 years of  practice and innovation in the areas of “Customer Experience” and service quality research, Glenn specializes in consumer and business research for the public utility, health care and insurance industries. Glenn spent 10 years with Arizona Public Service Company and was managing their Market Research department before joining WestGroup in 1989.

Leader

In addition to consulting and managing his own projects, Glenn serves as President and Chief Research Officer at WestGroup and has been leading the company since 2014.  Glenn invests time mentoring and training WestGroup’s analysts and managers on research and leadership.  His door is always open and Glenn prioritizes making time to talk with employees about life inside and outside of WestGroup.

Consultant 

Glenn’s clients value him as a consultant and thus his research relationships seldom end when the final presentation is made. He is often invited to be a part of special internal client teams to translate research findings into actions and to assist with implementation strategies.

Leadership and Community Involvement

  • Canyon State Academy, Board Member
  • American Marketing Association
  • Hispanic Chamber of Commerce
  • Asian Chamber of Commerce
  • Japanese American Citizens League
  • Volunteers teaching music and playing piano/arranging music for various church and non-profit organizations.
  • WestGroup Research: Owner, President, Chief Research Officer, Board of Directors

Education

B.S.,  Accountancy, University of Illinois

M.B.A., Arizona State University

Contact Glenn at: glenn@westgroupresearch.com

Personal

Glenn and his wife Sue are adjusting to an empty nest now that all three of their girls have moved out and settled throughout the Southwest.  When he’s not working, you can find Glenn running mountain trails near his home in preparation for the next marathon.

WestGroup Research Executive Staff

icons_research_24x24 Our Services icons_quote_24x24 Request a Quote Free Consultation Speak To an Expert

At Westgroup Research, we promise to...

  • Tell the truth: We have built our business with a commitment to tell clients the truth even if it hurts.
  • Be Objective: Every report and recommendation from WestGroup presents interpretations based on research findings, not on pre-conceived ideas.
  • Use innovative research designs and state-of-the-art statistical tools to enhance the quality of the study.
  • Listen to our clients and always keep their best interest in mind.
  • Deliver the highest quality research at the lowest possible cost.
  • Keep all client information strictly confidential and use the information only to conduct the requested research.
  • Protect our clients' study data so that it is available for client eyes only.